Canada's Beef Information Centre has launched new tools on its U.S. Web site.

The site, which is geared specifically toward U.S. retailers, distributors and processors, features a new look providing easy navigation, a reliable search engine and the ability to access and order BIC's free marketing and technical resources.

This fall, BIC plans to Spanish-language capability to the site as well.

By Ann Bagel Storck on 9/21/2007 for Meatingplace.com